2019 was a year of new beginnings and growth. Starting with the launch of the Ashcraft brand across multiple social media platforms, Ashcraft Studios, Inc. expanded its reach to a worldwide audience. The studio and its affiliates can now be found on popular platforms such as Facebook, Instagram, Reddit, Soundcloud, and Twitter.
Social presence isn’t the only thing that has grown within the studio during 2019. Ashcraft studios has been working tirelessly throughout the year to expand studio equipment and operations as well as advancing as audio engineers. As loyal customers to the Indiana based music technology and instrument retailer, Sweetwater, the studio has taken full advantage of the store’s equipment sales and course lineup featuring celebrity teachers. Power couple Stanford and Jules Ashcraft attended the retailer’s annual Sweetwater Music Festival over the summer where they sat in on informative workshops and acquired new instruments for the studio. Audio engineer Stanford Ashcraft later returned to learn mastering techniques from music production legend Chris Lord-Alge.
Inspired by what he learned from the mix mastering class, Stanford worked ceaselessly in the studio releasing multiple tracks including his first Christmas single, Awkward Christmas. The song was written, recorded, and mastered, then the music video was conceptualized, filmed, edited, and released within two weeks. Received well by the Ashcraft community, the single was a perfect way to close out the year.
With a new year comes new opportunities and 2020 is full of promise. Ashcraft Studios eagerly anticipates new changes within the studio this year. From connecting more with the community, to a merchandise roll out, to a brand new app, the studio has some exciting things on the horizon.
Ashcraft Studios is currently on the hunt for a fulfillment vendor to manufacture and distribute merchandise for the Ashcraft brand and its affiliates. An ecommerce portion of the website is in development and will launch sometime early in 2020.
Currently in development is the studio’s first ever app. The app, which will be made available for use by all of its labeled artists, will serve as a website, music promotion tool, and events calendar for the studio and its musicians. The app is currently being tested and submission to Google Play and The App Store will be next.
Ashcraft Studios has historically been a community focused studio. With past outreach programs like free group guitar lessons and Art Club, the studio is excited to seek out new opportunities to help the music community. Big discussions have been made on how the studio can help artists and musicians express and promote themselves.
“The possibilities are endless and we’re only limited by our imagination. 2020 is going to be a great year. I just know it will be,” says Ashcraft Studios CEO Jules Ashcraft. So it is with an optimistic and ambitious eye that Ashcraft Studios turns towards the future with hope and determination. Be sure to follow us on your favorite social media platform to keep up with the latest news and happenings.
Tags: ashcraft studios, social media, sweetwater, new year, 2020